The Lifewriting� approach to your writing career demands a relatively high creative output. It isn’t designed to coddle people who nurse a single story for years before sending it out. But students often protest that they simply don’t come up with many good ideas, and that the ideas they do generate are appropriate for novels. [...]
You have been longing to have your own information product in your own name. However, you learn that you are just plain hopeless when it comes to writing that you are ready to resign to accept the fact that you just don’t have the flair for writing! Maybe writing is not your forte. Or maybe [...]
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Advertising had long since been a major determinant of a business’ success. This would include the presentation of the product / service to the consumers. What really matters is how it is presented to the target market to be able to capture it. Whatever the package, the ad media also plays a great role in [...]
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Writing is a product. A basic marketing truism is that you can’t sell a product if no one wants to buy it. Whether or not your writing is wonderful doesn’t matter if you are writing about a subject no one wants to publish. The moral of the story? Never create your writing in a vacuum. [...]
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“A picture is worth a thousand words.” That saying may be ages old but its message is just as vital today as when it was first uttered. Simply put, a single image can often communicate what might take you one thousand words (more or less) to say or write. You have already spent the time [...]
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When you have color printing needs, your first choice is probably a professional printer. Nowadays, the advancements in technology have made it possible for you to create print jobs in color that rival those of professional printers. Depending on the type of color printing you need, there are essentially two paths you can take to [...]
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If you have always thought about writing for a living or have written things that you think people would like, why wait for publishers to notice your queries and your submissions? You can make money by turning to self publishing as a business and reap the rewards of your work being sold to and read [...]
Five years ago I was a professional speaker desperately in need of my own book. After each presentation members of my audience would approach me and ask if had a book or a tape for sale. The need was obvious. The market existed. All I needed to do was write a book and bring it [...]
Once your book is written and you’ve determined that you will be self-publishing, there are a few serious errors you are going to want to steer clear of. THINKING YOU DON’T NEED AN EDITOR Even the best writer needs a second pair of impartial, well-trained eyes to look over their work before sending it out [...]
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If you are venturing out onto your first book publishing expedition, you will find many “publish a book” how-to sites that will give you pause. Page layout is a lot easier than people make it sound.
